2016.02.17

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TAI LOPEZ
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ACELERATOR - how to make bussiness
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3 topics: money + entrepenour + persuasion
The sale pitch:
introduction looking for a micro yes -> the investigation  -> your story (common ground) -> the vision - micro yes ->
 ->product description -> micro yes -> lead conversation -> close the deal

67 step - rewire ur brain
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small group
every week analysi 2 book
70$ mothn

1ST MENTOR
cory rudolh - addword (2001)
997$ investment


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The Ultimate Selling Machine:
Uncover The Profits That Lie Hidden In The Mastery Of Persuasion - 13
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James Swanwick (snapchat)
http://www.swanwicksleep.com/products/swannies

PART - 1

1 - selling is awson - isnpiring
2 - belive wot ur selleing
3 - love ur prospects - put/focus on them - wot do they want - ask them questions -genuine intereset
    put the attention on the proscpect, not on the money u are going to make => numbers goes up when u do that

4 - ask them wot they want -> wot do u want to achive?
 women what toi be listen
 how is it going to help u my product? wot do u want to achive?
 gader information
5 - Ask wot their nun 1 problem in live - can it help to fix it?

6 - mirrow ur prospect (tony robin) -> use they same language they speak bacjk to them
 repeat they same language/words they use back to them
 call the people by their name
7 - always use the word YOU (in english language) (even in the website)
 ex: tell me about you?
 Powerfull words: YOU, FREE, BECOUSE

8 - Find a common enemy! (try to be on their team)
 Come togetherand ispired to ...
 EX: taxes are killing me! yes they are a piece of shit
9 - Offer you product or your serviec as the SOLUTION

10 - You sell the benefits not the features! wot is The ultimate benefits?
11 - Alaways AGREE with the prospect
 always try to find the way to AGREE with them - like this u dont battle!

12 - SHOW, dont tell
 show how  can you help them (testimonial (someone that have done it b4 ), videos, bencgmarks ...)
 do you show or you just tell?
 how can you show more than you tell?
13 - understand the PERSONALITY of your prospect (PASE)
 You need to know their personality so you know how to sell to them
 PASE (Practical action social emotional)
 p - wots to know details - focus on the price, features (lets do it)
 a - someone who wants to take action - u can speed up the call
 s - what to talks about personal live -> then the sell
 e - wots to talk about the emoit, feeeling they are having -

NOTES:
sell vs manipulating:
 mani - u win they lose (u know wot u are selling will not help them)
 sell -u win they win
always sells like u are the big man, they always wants to talk to someone who can deliver
peoiple like hearing the name
people dont want the money, they want the espirience the money can buy.
"help them" during the sell!

PART - 2
After you start getting money, wot do you do with it?
https://thrivelasvegas.clickfunnels.com/sales-page-8473471

1 - how to predict the future
2 - how to rais/lend emoney
3 - 4 levls of learnings

Wot is the point of investing - bring a check bigger that the one you put at the bigining
ROI (return on investment)
 i : let something that you value go
 r : retunr you wot is yours
 wot is the risk? is the proportion RO good for u?
 either yoy money or the money u have raise

 Industri Especific Knowledge
Bussines education  Financila Education
  Traditional  Education

How, where to invest:
CEO
Bussiness, Industries ... (moving parts, histories...)

How where to lend:

NOTES:
Learn from the one you want to be
You have to tray all the time (daily training wotever you are doing)
You are the biggest stream income that u can have, becouse u have total control of urself
 If u invest in urself, use it?

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* clickfunnel
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https://www.clickfunnels.com/
https://www.clickfunnels.com/signupchart


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BEN LOPEZ
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wot separate you from the masess
invest on ur own brain (the more you learn, th emore u earn)
be more awware

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Shorthem the gap (leap fundation)
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1 - State of gratitute (1st day in the mornig)
2 - Taking urself 5-10 year in the future (conditioning exercise) 3/4 paragraph
3 - review morning goals (values in life --- in concurrance with --- golas)
4 - focus on ghight impact activities (normal peopleo only expend a bit of time on them)
  compound intelligent decision to hight impact activities
5 - first thing in the morning execute HIA

Networking and leraning for th 1%
- Rich out to them throught the email (no luck of action), be persistance and clever
- Email creative/ creative presents
- Become in the circle of the guy u want to meet (be friend or their friend)
- 25000$ seminar (networking events)
- Donote to their charities
- Give them value/facilities their value (connects the dots - be a facilizator, get a %5-10 of the conections)

7 Steps to achive your goals (deram live to reality) ->
1 - identify ur ideal live with absolute clarity (where do you, whicj tipe og house, car, pool, married, travel, organization,

companies, money is

coming from...)
2 - WHY? Income you need? (reflexion on the live you want to have)
3 - Identify your passions - Hobbie passion vs Money fashion (marketing or selling)
 How it will look like? (ex pasion for learnin and passion for teaching) - quadrant of 38%
4 - identify friccion blocks and inner conflics
 ex: dont work but be millionair, be fit wirthout gym
 you have to be willing the swisss cost
 wot dou u need to give up to get your dreams
 who u need to become to turn your dream live into reality
 wot do u need to study - how u ar goint to do it
 who can support you in your dream
5 - Identify the values you have/ how can you change them so they dont conflict with your surronding
 how can i go out of my confornt zone
6 - Identify purpouse (who you are)
 Invest 1h a day in urself
7 - review, measure, improve
  go to step 4
 figuare why? the how it will be "easy"

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Tai Lopez Accelerator Program ($997 as of now). ->
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how to get more leads (prospoect = clientes)
how to find investors (partners)

the language of money (start a bussiness)

* The Modern Laws Of Wealth: 11 Secrets Only Millionaires Know Revealed
https://www.youtube.com/watch?v=7DoGbtUmvto
https://www.youtube.com/watch?v=pcKki6441nQ
http://www.tailopez.com/11secretsreplay

20% of the people very engage
best to remember the things is talking about them
dont be slow
if ur 38% sure, start the idea
adapt to the envioroment (u have to be willing to do 80% wont do it, 20% yes)
theres is no change without changing routine
down get down under presure  (dont boder about bad commens)
acelerator/incuvators -> sylicon valley (10 people a year!)
if you dont pay you dont do it, you dont apreciate it.
expend money in urself to grow
TAW - oportunity found (always have one to be able to not loose and oportunity)
You have to be prepare (elon musk was prepare since he was 13 - write little notes)
Take risk from yopur costumers
Compare ur price with something they can relate (ex 997 - compare to university price)

1 - VRIN Score (value rare inability nosubstitiution)
2 - wealth index (how well u acomulate)
3 - Stacking Trends
4 - Nudist Buddhist Rule - you can not be to ahead of ur time/ to wiard

1 - learn helplesseness (avoid them)
 You can not control - (born, luck, race, unfair social, gender, crime, taken advantage  looks ...)
 only things u CONTROL
2 - VRIN Score (value rare inability nosubstitiution) ---> score for success
 value - of the service   3 (mc donals)
 rare -     2
 inimidable (dificult to copy)  3
 non substituable   3
   usa 177 people more than 100m a year - u want to be the closes to 40 as posible
   usa 20 = average = 55000$/y
3 - Stacking Trends (many ideas in one  - ex:snapchat: iphone app, soc media, selfie, security/privacy )
 find the trends! last 10 years.  (ex: otg food, video, selfie, cheap equipment, cloud, wifi, low cost ...)
 you dont need to be the first (masss adoption)
 sweet spot 2 to 4 things!
 dont go on trends you are not interested in it
4 - Sampling vs secrecy
 sec - amateur (dont use ideas that can be copy/undestrand by a waiter)
 sam - tell everybody about it (especially influencer - the curve (flappy bird - gametheory))

 wife samples - feedback -change - samples .... ---> logartimic grow (flappy bird - gametheory)
 start talking about ur idea b4 louncheing it.
5 - Productivity and Routing Chunky
 Find works for you! -
 ex: wake up maitenance, hard stuff (gloucose peak), cruise control, reward fase (no reward, u dont do the others)
     if u havent manage to do the hard thing, dont gve urself a reward
     you want ur dopamine to be hight (like with 3month of p90x)
6 -  Sinectific decision making
 How many good decision to be billionair?
 Ferguson - optimal stopping (never give ur best staff 1st))
 1/c --->
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12 - cool greatest is under presuare (cool under presure)

TO LEARN:
social media  - 4 in the world TOP -> formula!!!
real state -
daily routing
Tweak ur company information (put trend together)
 90% who, 9%, 1%

gene   - meme (money)
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genetic  social
  concep we grow = wrong



Boook
the self mad ebillionaire effect.


* Acelerator
http://www.tailopez.com/11secretsreplay
997$
money -> entrepenour -> persuasion
100   - 20           - 5